Generation Start-up: How an Egyptian jobs site is tapping into post-Covid hiring boom

After the Covid-19 pandemic caused lockdowns around the world in March 2020, hiring froze and so effectively did the livelihood of Egyptian jobs site Shaghalni.

But the blue and grey-collar recruitment company, founded in 2016, came back stronger than ever in 2021. It now faces another crisis due to the economic fallout of the Russia-Ukraine war.

With funding limited to $400,000 from just two investors — billionaire businessman Naguib Sawiris and Egyptian venture capital company 138 Pyramids — the start-up is focusing on profitability and sustainability for the bumpy road ahead.

BUSINESS, STARTUPS, EGYPT, MENA

“We just need to be wiser with our spending,” says Shaghalni founder and chief executive Omar Khalifa. "But at the same time, I don’t think anything is going to be worse than Covid."

Today Shaghalni, which means "hire me" in Arabic, has a database of more than 1.7 million jobseekers and more than 10,000 registered companies.

The site charges employers a subscription fee to advertise their jobs on the platform and runs job fairs a few times a year.

Read More : https://www.thenationalnews.com/business/2022/05/23/generation-start-up-how-this-egyptian-jobs-site-is-tapping-into-post-covid-hiring-boom/

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